The craft beer scene has seen its fair share of innovations, from revolutionary brewing techniques to creative packaging solutions. One standout trend that’s captured the hearts of beer enthusiasts and brewers alike is the crowler. This relatively new packaging option combines convenience, flavor preservation, and portability in one sleek container. But what exactly is a crowler, and why is it becoming so popular?
This article explores the world of crowlers, highlighting their benefits, how they compare to other options like bottles and growlers, which beers work best in a crowler, and where to find them. If you’re a beer aficionado or just curious about the hype, read on for all the details.
What Is a Crowler?
A crowler is a 32-ounce aluminum can designed to hold freshly poured craft beer, usually filled and sealed on demand at breweries or taprooms. The term “crowler” is a portmanteau of “can” and “growler.” Unlike traditional growlers, which are glass or stainless steel containers with resealable caps, crowlers are single-use and require specialized equipment to seal them after filling.
Breweries and beer lovers alike adore crowlers for their ability to preserve the taste and freshness of beer while offering a lightweight, spill-proof alternative to traditional growlers or bottles.
The Benefits of Crowlers
What makes crowlers such a hit among craft beer fans? Here are some of the main reasons why they’ve surged in popularity in recent years.
1. Unbeatable Freshness
One of the biggest advantages of crowlers is their airtight seal, which protects the beer from light and oxygen exposure. This helps maintain the beer’s carbonation, flavor, and overall quality. Once sealed, crowlers can keep your brew fresh for weeks, though most experts recommend enjoying it sooner rather than later for the best experience.
2. Portability Made Easy
If you’ve struggled with carrying bulky growlers or worried about breakable glass bottles, crowlers are a game-changer. Made from lightweight aluminum, they’re incredibly portable and safe to carry wherever your beer-loving adventures take you. Crowlers are also compact enough to fit into coolers or backpacks, making them perfect for outdoor activities like hiking, camping, or barbecues.
3. Variety Without Commitment
Ever wanted to sample a few beers from your favorite local brewery without committing to a full six-pack or large growler? Crowlers make this possible. They’re just the right size to allow you to enjoy smaller quantities of multiple beers, making them ideal for exploring new styles or flavors.
4. Eco-Friendly and Recyclable
Aluminum is one of the most recyclable materials out there. Unlike glass growlers that require cleaning and reuse, crowlers can simply be tossed into the recycling bin after you’re done. This makes them a sustainable option for environmentally conscious beer drinkers.
Crowlers vs. Growlers vs. Bottles
When it comes to beer packaging, how do crowlers stack up against traditional growlers and bottles? Here’s a quick comparison to help you decide which option is best for your next brew.
Crowlers
- Pros: Lightweight, portable, single-use, stays fresher longer, no risk of breaking.
- Cons: Limited size (32 oz), some breweries may charge extra for the can and sealing process.
Growlers
- Pros: Refillable, perfect for larger quantities (typically 64 oz), no specialized equipment needed for sealing.
- Cons: Can go flat quickly after opening, heavier and bulkier to transport.
Bottles
- Pros: Long shelf life, convenient for mass-produced beers, widely available.
- Cons: Less eco-friendly than crowlers, not as fresh for on-demand crafts, more likely to break.
Ultimately, crowlers strike the perfect balance between freshness and convenience, making them a favorite among adventurous craft beer fans on the go.
The Best Beers to Fill in Crowlers
Not all beers are created equal when it comes to travel-ready options. Though you can pour practically any draft beer into a crowler, some styles fare better than others in maintaining flavor and carbonation over time. Here are a few beer styles that perform particularly well in crowlers.
IPAs (India Pale Ales)
With their bold hops and flavors, IPAs stay vibrant and delicious in crowlers. The airtight seal ensures that the hoppy aromas and bitterness aren’t lost during transport.
Stouts and Porters
Dark beers like stouts and porters not only travel well but often taste better after a few days of settling post-crowlering. They make excellent candidates for extended flavor enjoyment.
Lagers and Pilsners
Lighter beers such as lagers and pilsners are always crowd-pleasers. Their crisp, refreshing profiles tend to stay intact as long as they’re consumed within a reasonable time frame.
Sours and Goses
Fans of tart and tangy brews will be happy to know that crowlers do an excellent job of locking in their unique flavors. The aluminum can prevents any contamination, keeping the sour notes vibrant.
Seasonal Specials
Crowlers are particularly great for capturing limited-release or seasonal brews that may not be available in bottles or cans.
Where to Find Crowlers
While crowlers aren’t yet as ubiquitous as bottles or growlers, they’re increasingly available in many places. Here’s where you can typically find them.
Breweries and Taprooms
Most craft breweries and taprooms now offer crowlers as part of their to-go options. Simply ask your bartender if your favorite brew can be crowlered!
Specialty Beer Shops
Some specialty retailers and beer shops also offer crowlers, particularly if they have a draft beer selection on-site.
Online Retailers
Although not as common as in-person options, some breweries and distributors have started offering crowlers for online order and home delivery. Just be sure to check shipping regulations in your area.
Take Your Beer Game to the Next Level
Crowlers are more than just a passing trend; they’re a practical and versatile way to enjoy fresh, high-quality craft beer wherever life takes you. Whether you’re a seasoned beer enthusiast or a casual drinker, their convenience, freshness, and eco-friendliness make them an excellent choice to elevate your beer-drinking experience.
Next time you visit your favorite brewery or taproom, consider grabbing a crowler (or two) of that delicious draft you’ve been eyeing. Cheers to great beer on the go!
