Running an Amazon store isn’t just about uploading products and hoping they sell. The real growth comes from constant optimization, data‑driven strategies, and a dedicated team who truly understands the platform. That’s exactly what SpectrumBPO Ecommerce Growth Agency in Richardson delivered for a brand we’ll call “EcoCraft Living,” turning around their Amazon performance in less than a year.
The Seller’s Struggle
EcoCraft Living sells eco‑friendly storage baskets and kitchen organizers. Their products had potential, but sales stayed flat for months. After digging deeper, they discovered several issues:
- Poor keyword coverage in listings
- Low‑quality images and inconsistent branding
- No systematic PPC campaigns
- Missed opportunities in inventory forecasting
These problems led to high ad spend, slow inventory turnover, and listings buried under competitors.
Feeling stuck, they reached out to SpectrumBPO Ecommerce Growth Agency in Richardson, known for their comprehensive Amazon account management and team of in‑house specialists.
The Strategy: Top Amazon Account Services in Action
SpectrumBPO took a full‑account approach instead of fixing isolated issues. Here’s what they did:
✅ Listing overhaul using amazon listing optimization services
Their creative and SEO teams applied amazon listing optimization services to rewrite titles, bullet points, and product descriptions. They focused on high‑intent keywords, clearer feature/benefit language, and brand voice consistency.
✅ Visual revamp and branding
The graphics team produced new lifestyle images, infographics, and A+ content to showcase product quality and eco‑friendly benefits.
✅ Data‑driven advertising
SpectrumBPO’s PPC specialists built targeted Sponsored Products campaigns, gradually shifting ad budget to best‑performing SKUs and high‑ROI keywords.
✅ Inventory and pricing strategy
Account managers monitored stock levels to reduce storage fees and suggested pricing tweaks to stay competitive without losing margins.
The Results
After 9 months with SpectrumBPO:
- Overall sales increased by 58%
- Conversion rates improved by 36% on listings updated through amazon listing optimization services
- Advertising cost of sales (ACoS) dropped from 34% to 21%
- Fewer stockouts, thanks to better forecasting
Most importantly, EcoCraft Living grew into a recognizable brand in the “eco‑friendly home storage” niche, rather than just another seller on Amazon.
Why SpectrumBPO Made the Difference
What set SpectrumBPO apart wasn’t just technical expertise — it was the combination of creative, advertising, and account strategy under one roof. Their team wasn’t reacting to problems; they proactively built a plan to scale the brand month over month.
As EcoCraft Living’s founder put it:
“SpectrumBPO felt like an extension of our team. They understood our brand values and translated them into listings and ads that actually connect with customers.”
Final Thoughts
If you’re searching for top Amazon account services, real growth comes from a partner who combines listing optimization, ad strategy, branding, and inventory management. That’s what SpectrumBPO Ecommerce Growth Agency in Richardson delivered for EcoCraft Living — and what they continue to do for hundreds of Amazon sellers.
