In this digital world, your business cannot afford to not have an online presence. Especially if you have a print shop. Gone are the days when people used to come down to a physical print shop with a hard drive.
The advanced online print shop software like the one by OnPrintShop has revolutionized how print shops used to operate. It lets the customer upload their designs on the portal from wherever they are. Therefore, it has overcome the geological barrier. Now a print shop can serve any client from around the world.
So, it’s not surprising that you are thinking of getting your own online print shop. But, before getting started, do you know what are the top features of an online print storefront?
If not, don’t worry, we got you covered. Here are the 5 features your online print shop is incomplete without.
Top 5 Online Print Shop Features for Success
Features are the foundation of how useful your storefront is going to be. Thus, you should finalize the features in the initial phase of building your online print store itself.
And before you finalize, go through the following feature list so that you can create one the most successful online print shops.
1. Print Cost Estimation
The cost estimation is the first thing most clients want to know. Therefore, your online storefront should be able to generate estimates automatically based on the information provided by the prospects. Moreover, you as admin should also be able to create quotations manually but in the same format and brand identity.
This adds transparency to the cost and helps build trust with your clients. Moreover, the branding on the estimates helps you reinforce the brand identity.
2. Design Studio
Once the prospect agrees to the estimate, they should be able to create their design on your platform, and for that, the design studio is an essential part of the storefront. It allows the user to customize the products.
The biggest advantage that a design studio feature brings is that it lets the user know what to expect from the final product. And when their expectations are matched, it adds to customer satisfaction. Moreover, it reduces the misunderstandings between the customer and the store owner regarding the order specifications.
3. Design Approval System
Once customers have created their designs, it’s crucial to have a robust design approval system in place. This feature ensures that clients can review and approve their designs before going into production, minimizing errors, and enhancing satisfaction.
A well-structured design approval system provides an intuitive interface where customers can easily view their designs, make any necessary adjustments, and submit final approvals. This process not only empowers clients but also reduces the likelihood of costly reprints or miscommunications.
Additionally, incorporating automated notifications can streamline the approval workflow. For instance, sending reminders to customers who have not yet approved their designs can help keep the project on track. By providing a seamless experience, you reinforce trust and reliability in your services.
4. Print Order Management
An effective order management system is the backbone of any successful online print shop. This feature streamlines the entire order process, from the moment a customer places an order to the final delivery. A robust system helps you keep track of orders, manage inventory, and ensure timely fulfillment, all while providing a seamless experience for your clients.
One key aspect of order management is real-time tracking. Customers appreciate being able to monitor the status of their orders, from production to shipment. This transparency not only builds trust but also keeps customers informed and engaged, reducing the need for follow-up inquiries.
Additionally, easily integrable print order management software allows for efficient communication between you and your team. Automated notifications can alert staff to new orders, updates, or potential delays, ensuring everyone is on the same page. This cohesive workflow helps minimize errors and enhances overall efficiency.
Furthermore, the ability to generate detailed reports on order history, sales trends, and customer preferences can provide valuable insights for improving your services and marketing strategies. By leveraging this data, you can make informed decisions that drive growth and enhance customer satisfaction.
5. Multicurrency Payment Gateway
In today’s global marketplace, offering a multicurrency payment gateway is essential for any online print shop looking to expand its reach. This feature allows customers from different countries to make purchases in their preferred currency, enhancing the user experience and increasing the likelihood of conversions.
A multicurrency payment gateway eliminates the confusion and frustration that can arise from currency conversion fees and fluctuating exchange rates. By allowing customers to view prices and complete transactions in their local currency, you make the purchasing process smoother and more transparent. This not only builds trust but also fosters a sense of convenience, encouraging repeat business.
Additionally, integrating a reliable payment gateway that supports multiple currencies can open doors to a wider audience. As more consumers shop online, having the flexibility to accommodate various payment methods and currencies can set your print shop apart from the competition.
Moreover, consider including features like automated currency conversion and real-time exchange rate updates. These enhancements not only streamline the checkout process but also provide customers with up-to-date pricing, further enhancing their shopping experience.
Conclusion
Building a successful online print shop requires more than just a digital storefront; it demands a thoughtful approach to features that enhance both customer experience and operational efficiency. From providing transparent print cost estimations to integrating a seamless order management system and a multicurrency payment gateway, each feature plays a crucial role in ensuring your business thrives in the competitive online landscape.
By prioritizing a user-friendly design studio and a reliable design approval system, you not only empower your customers to create exactly what they envision but also establish a trustful and collaborative relationship. Investing in these essential features will not only attract a diverse clientele but also foster loyalty and encourage repeat business.
However, creating a seamless storefront with all the essential features is not easy. It requires technical coding skills, a hefty budget, and months of trial and error to make it work. But, if you want to skip all of this, you can use an intuitive web-to-print solution that lets you create your storefront with just a few clicks. So, what are you waiting for? Embrace these features, and watch your print shop flourish in the digital age.
